28 July 2014

Forrester on Digital Experience Delivery platforms

Forrester published a report on products supporting the digital customer experience life cycle. The picture below shows how Oracle defines this process:


Currently no product supports the entire cycle. Products partially supporting the cycle come from the Web Content Management and E-commerce market segments. Even if vendors have products supporting the entire cycle, the integration is not seamless.

Hybris and Adobe are seen as  strategic leaders. They are also partners.
Adobe, Hybris, SDL and Sitecore have the strongest offerings.
Oracle has the largest installed base but comes out remarkably weak in the evaluation, probably because it did not participate in this evaluation.